Brand Guidelines, Brand Look and Feel, Concept, Copywriting, Print, Product Design, Signage and Wayfinding, Social, Stationery
Trekking the Great Himalaya Trails is an adventure and an exploration of nature, culture and oneself. The paths are rough, challenging and rewarding. The Great Himalaya Trails brand is a recognition of (improved) quality enterprises along the trails. And even reflects on the quality of the public domain infrastructure. A mark for tour operators, representing care for everyone involved; the tourist, the environment, guides and the local community.